Leukemia and Lymphoma Society of Canada

Role:
Social Media Manager and Lead Copywriter from July 2024-December 2024

Responsibilities:

  • Led the digital campaign for the 2024 Light The Night fundraiser.

  • I ideated, designed, and produced all always-on social and Light the Night campaign creative.

  • I wrote all copy for social, email, website, out-of-home, and direct mail.

  • I monitored performance and championed campaign reporting.

2024 was the highest-grossing fundraiser in Light The Night history!

Content Examples

The most magical event of the year is back in person and better than ever! ✨

Light The Night 2024 will be an unforgettable evening filled with elevated entertainment, expanded culinary offerings, and a starlit walk in honour and support of the blood cancer community.

We promise an event that exceeds all expectations if you promise to join us. Gather your crew and register now at the link in our bio!

You may have heard the term "chemo brain," otherwise known as brain fog. As a result of your cancer and its treatment, you will likely experience some degree of fatigue and/or brain fog.

While there is no medical treatment for cancer-related brain fog, it is possible to manage its symptoms by taking steps like these.